An interview with Lex Baker, Director of New Business Development at Wall Street English. Wall Street English adapted its business model during the pandemic crisis to address how the market was evolving. Their Director of New Business Development reflects on the business’s successes and where it goes from here. Wall...
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Wall Street English in Numbers
Since 1972
Wall Street English is a world leading provider in English language training for adults. Over its nearly 50 year history, it has provided a unique blended learning methodology to over 3 million adults through its global franchise network. In 2020, the company added online classes to its hybrid concept, expanding the addressable market and giving learners greater choice and accessibility.
Invest in a Proven and Profitable Franchise Model
The Wall Street English concept has been continually optimized throughout its history. A proven, technology-driven operating model helps its network of English training franchises develop scale across more than 30 countries. The company is an established and relevant player within the edtech industry.
The English Language Training Market
The English language training market is a large and growing industry, in both online and in-person formats. To capture the scale of this growth and the relevance of the market, Wall Street English commissioned a report through YouGov, a reputed independent research firm. The findings speak for themselves:
Learning English Boosts Income and Improves Career Chances
- 25% higher income
- 70% feel positive about their career prospects
- 73% expect improved life prospects
1.4 Billion People Are Learning English Right Now
- 20% of the world’s population
- 70% of the world’s labor force
English: The World’s Dominant Language Now and in the Future
- 73% think learning English will become more important
- 74% are already using English to communicate with foreigners
Find Out About the English Language Training Market
A Unique Hybrid Model for Today's Market
Since 2020, Wall Street English offers a truly hybrid learning experience, where customers can choose between online and in-person classes. For investors, this new proposition presents a real business opportunity. Here’s why:
Proven Learning Methodology
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Unique blended method with hybrid delivery format
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Highly differentiated learning proposition (online and/or in-person)
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Studies demonstrate strong learning results
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Ongoing product & technology development
Track Record & Global Brand
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50 years across multiple markets & regions
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Replicable and scalable operating model
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Global footprint and established network
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Strong collaborative network of 130+ franchises
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Large & experienced support team
Tried and Tested Business Model
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Significant increase in addressable market due to online and hybrid learning options
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Increased differentiation against competitors
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Streamlined operating model, driving efficiency and profitability
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Strong return on investment
Why Now is the Right Time To Invest
How to Invest in this Leading English Language School Franchise
Depending on your ambition and budget, as well as the potential of you local market, Wall Street English offers a variety of investment options, from country-wide or regional networks to single unit operations:
Master Franchise
A COUNTRY / region
- Brand exclusivity over mid-sized or large territory, including online and offline development rights
- Combination of own centers and sub-franchises
- $500,000+ initial investment (depending on market potential)
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Strong profits & business value
Sub Franchise
1-4 CENTERS
- Open and run 1-4 units in existing territory
- Full support from local territory & team
- Low-risk approach to owning your own business
- Fully defined operating model for faster launch and profits
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$150,000+ initial investment
Top Franchise Opportunities
Wall Street English is focused on growing into new markets with strong demand with multiple opportunities still available. The following territories have been identified as particularly attractive target markets for both online and in-person English learning:
With English critical to the future success of this region, this collection of countries offers an attractive business opportunity.
Alongside these immediate targets, Wall Street English is looking to develop across other areas with local partners. Learn more about English language training franchise opportunities in your local market.
Awards and Certifications
- GLOBAL: 2015 Best Digital Education Series, Impact Award from the Internet Marketing Association
- Wall Street English International (Barcelona office): ISO 9001: 2015 certified
- PORTUGAL: Five-star Service Award (2015-2019)
- FRANCE: Veriselect Quality Certification (2019)
- SAUDI ARABIA: Franchisor of the Year (2016)
English Language Training & Edtech Industry News
A round-up of news about the English language training, franchise and edtech industries – all from a Wall Street English perspective. Read and subscribe to the blog.
Why Poland offers great business opportunities for English training
Wall Street English is heading to Poland, on its search to find a franchise partner to expand its network of English language learning centers into Eastern Europe. Read on to find out about this business opportunity in Poland. Poland, a Strong Market Where English Skills are Essential Center-based learning already...
Read MoreThe Wall Street English Method: Flipped Learning and Use of Technology
At the IATEFL Conference (June 2021), English training experts presented the flipped learning approach and the use of technology in the Wall Street English method within today’s educational context. How Language Training Evolved During Covid The Covid-19 pandemic has changed the face of language training. While online language learning pre-Covid was on the rise, during the...
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